Huhu zusammen! Habe kurzfristig noch einen Termin heute bekommen, ein Interview mit Jeremy Waterman, Design Manager für die “Außenhaut” bei Land Rover Design zu führen. Anlass ist ein Event zum neuen Range Rover Evoque.
Wenn Euch neben den Fragen, die ich zusammen gestellt habe noch etwas anderes besonders interessiert, haut es bis 17 Uhr in die Kommentare.
Ich weiß – is knapp ;) Aber so isses nunmal manchmal :=)
First of all please introduce yourself shortly and explain us please what was your role in the design process of the Range Rover Evoque?
Please explain us the key-features of this new design
Can you tell us what were the main inspirations for the design of the Evoque:
Nature? Architecture? Or something completely different?
How is Victoria Beckham involved in the Range Rover Evoque. Was she part designer – part customer target group?
And for which parts of the car is she responsible for?
Do you think we will see that example of celebrity “consultants” in the design-process of car more often in the future?
So before you started working for Land Rover, you worked in the US. Can you tell us: What are the main differences in car-design between Europe and he North-American market?
Land Rover has a very traditional design and was a role model for lots of other manufacturers of SUVs. How did you conserve the coredesign for decades?
How is the SUV look like in 2030?
What do you think about the future of the car.
Since most customers of tomorrow already learned how to drive a car with their thumb on a joypad with their gaming console:
What will be the biggest change for the driver? A new concept of steering the car?
What kind of Apps in our cars can you imagine so that we can use our time more efficient when driving them?
When will cars drive completely automatically?
Is it a question of technology or more a question of law and ethics?
What is your personal vision for the car of the future in lets say 25 years?